The Italian athlete was presented today at the Arsenale dello Sport event in Venice, together with the new long jump spike shoe she will compete with.
Diadora announced another step forward in track and field, signing a significant long-term agreement with Larissa Iapichino, one of the youngest athletics stars at international level, and presenting Lungo Carbon, the new spike shoe, reinforcing brand’s “race pack”.
Larissa Iapichino joins a significant track and field team in place, marked by talent, great experience and a constant search for sporting excellence as well as technical perfection. Diadora is at its athletes’ side to support them and carry its idea of made in Italy sporting innovation forward.
Born on 18 July 2002, Larissa Iapichino caught the attention of the athletics world at the age of 17, when she jumped 6.64m to enter the top 10 Italian performances ever in the long jump, fourth in the world all time U18. In 2021, jumping 6.91m, she signed the new under-20 indoor world record, snatching it after 35 years from Heike Drechsel.
Larissa, the European U20 and U23 champion, is currently also vice European indoor champion and third in the world rankings, thanks to 3 consecutive Diamond League wins in 2023, as well as the overall Italian indoor record holder with 6.97m
For all her upcoming competitions, Larissa will wear Lungo Carbon, a long jump spike shoe that combines a full length carbon plate, for maximum responsiveness, with a midsole made of Anima PBX, the special compound designed to achieve superior springback. While maintaining the rigidity aspects typical of long jump spike shoes, Lungo Carbon is designed to facilitate forefoot thrust. The ergonomic shape of the sole, which is rounded at the front, has been designed to facilitate dynamic running, with particular attention to the roll at the take-off for the best flight angle in the jump phase.
The Matrix mesh upper is enriched with carbon fibre on the medial part of the foot, to guarantee stability, while the external mesh fibre on the rest of the upper has been engineered for aerodynamics.
The president of Diadora, Enrico Moretti Polegato, said: “Larissa embodies the values of Diadora, whose primary objective has always been to bring Italian innovation to the sporting world. We stand beside our athletes, helping them to excel through technologically advanced products developed through constant R&D activity. It is then particularly significant to present her entry into the Diadora team in the special setting of Arsenale dello Sport, where it is possible to discover the incredible results of these years of research and investment.”
Larissa Iapichino added: “I really would like to thank the whole Diadora team: I am truly happy and proud to join this great family that welcomed me with warmth. It is an honour to represent an historical brand whose values I feel mine. Diadora has been worn by many iconic athletes, and it is known for combining innovation and performance with an all-Italian style. I wish that our passion, together, will allow me to write many pages of successes for Diadora and myself, as well as for Italy.”
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